- 01 INTRO

A Different Beat

Design
Art Direction
Concept Design
3D
Texturing
Lighting

A leading medical website challenged conventional anatomical visualization, seeking dynamic representations of the heart, red blood cells, white blood cells, and cholesterol that transcended sterile academic presentations.

They demanded the heart be portrayed as a dynamic powerhouse rather than a mundane textbook illustration. The mission was clear: abandon traditional clinical aesthetics and revolutionize how audiences perceive internal body systems - transforming educational content into visually compelling, engaging experiences that respect both scientific accuracy and visual excitement.

- 02 IT'S ALIVE

WebGL Previews

This content was delivered as a fully interactive WebGL experience, allowing users intimate exploration of these dramatically reimagined anatomical visuals. The immersive web-based platform provided unprecedented close-up engagement with the revolutionary aesthetic, transforming traditional medical education into dynamic, personal discovery through real-time interaction and detailed examination.